Pool & Spa Marketing - Endorsements go up in smoke for Phelps

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February 26, 2009

Endorsements go up in smoke for Phelps

Photo courtesy Speedo

Phelps dropped from Canadian speaking engagements next month.

Reports of marijuana use by U.S. Olympic gold medal swimmer Michael Phelps are cited as the cause for the cancellation of his upcoming speaking engagements in Canada next month.

The Power Within, a promoter that schedules motivational speakers for a variety of events, stated Phelps was dropped from a pair of motivational speaking engagements in Calgary and Vancouver due to his alleged marijuana use.

Phelps has been removed from the company's website and replaced by Martin Sheen for the event in Calgary and Dr. Mehmet Oz for the event in Vancouver.

Although he has apologized for his behaviour and was never charged after a photograph was released to the press showing him using marijuana, he has since been suspended for three months by USA Swimming and no longer has an endorsement deal with Kellogg.

Phelps made history by winning eight gold medals at the 2008 Olympic Games in Beijing, more than any other athlete at an Olympic competition. Over a nine-day period, he set seven world records, eight American records and eight Olympic records.

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May 10, 2012

Pools, Spas & Patios to hit newsstands next week

The 2012 annual issue of Pools, Spas & Patios, the only Canadian magazine targeted to the backyard leisure living market, will be available on newsstands May 14.

To reflect the company's new brand strategy, Pentair Water Pool and Spa Inc., a manufacturer/supplier of equipment and accessories for residential and commercial swimming pools in Sanford, N.C., has changed its name to Pentair Aquatic Systems.

Genesis 3 Design Group recently hosted its first annual educational summit where its gold, platinum and Society of Watershape Designers (SWDs) members gathered to hear about changes within the group's structure.

In an effort to market its new concrete wall forming system to pool builders, landscapers and contractors, Spider Tie Canada Inc., recently held its second training event where builders from across Canada took part in constructing an entire swimming pool.

This year's Association of Pool & Spa Professionals' (APSP's) industry summit will focus on more than a year's worth of consumer research commissioned specifically for the pool and hot tub industry.