TECHNIQUES

Today’s backyard designs are tomorrow’s most sought-after projects

The allure of the swimming pool has passed through time undiluted. From the grand bathhouses in Rome and Greece to today’s sleek, sophisticated designs, pools transcend geography and demographics. Often a symbol of luxury, current popular designs and features provide elegant living and effortless convenience. Modern-day pool owners want more than to bask in the shimmering reflection; they want
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TECHNOLOGY

Online cost calculators: The first step to reducing pool operating costs

Every year, aquatic facility managers review their operating costs and usually find their electricity bill to be one particular expense that never seems to get cheaper. For an aquatic facility, there is so much equipment that uses electricity that the simply ideology of ‘turning off the lights’ does not help to lower these costs. Everyone realizes an aquatic facility’s mechanical room consumes a lot of electricity; therefore, it is the logical place to start when looking for ways to reduce operating expenses.
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WEATHER
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EXPERT ADVICE

Client interviews

Creating pools and spas carries us onto the properties and into the private lives of clients, often on a personal, intimate level. As such, getting to know clients to the best of one’s ability is of great importance. Invariably, this means asking the right questions and knowing how...
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EXPERT ADVICE

Increased web traffic and conversions equals greater profits

Right this moment, potential pool and hot tub customers are looking for contractors online. With this in mind, business owners should investigate whether their company’s website is being found by search engines, as an increasing number of customers are spending more and more time vetting companies and their services...
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