How can photos be protected?
Use a watermark.
- Conceal the company logo or website in the photo; and
- Do not use language that is threatening or aggressive in the watermark.
Nothing is fool proof. Some argue against water-marking photos, as it ruins the look of the image. Further, someone who really wants to use the photo and has some general Photoshop knowledge can remove it.
- Low-resolution images.
Only post photos that are low resolution (72 dots per inch [dpi] that look good on a website, but blurry when printed). Another advantage to using low-resolution images is the fact the file size is also smaller, which will allow a company’s website to load faster.
- Low-tech options
A low-tech option is to load project images, along with the company’s logo, into a Microsoft PowerPoint presentation. Afterwards, the low-resolution images can be e-mailed to potential clients without fear, as the logo cannot be removed.
- Website techniques
There are also a few techniques a website developer can use to protect photos. For example, a developer can disable the ability to right-click on the image, manipulate images by uploading them without a colour profile, and prevent image downloads by using tables. It really depends on how much effort a designer/builder wants to take, and whether the consequences are worth the precautionary measures.