Latham commemorates 70 years with new partnership

February 25, 2026

By Pool and Spa Marketing

Latham Group, Inc. plans to make a splash at the 2026 Pool & Spa Show. Images courtesy Latham

As it marks 70 years of shaping the backyard experience, Latham Group, Inc., designer, manufacturer, and marketer of in-ground residential swimming pools in North America, Australia, and New Zealand, plans to make a splash at the 2026 Pool & Spa Show with a wave of new products and a noteworthy new partnership.

The company’s milestone anniversary will be marked by a partnership as an official sponsor of the U.S.A. Artistic Swimming (USAAS).

Latham’s sponsorship of USAAS will leverage the national footprint to build awareness of the sport while showcasing the superior design and features of their pools.

Latham Group Inc.

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Latham commemorates 70 years with new partnership

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