Pinch A Penny Pool Patio Spa was a winner at the Franchise Update Media’s inaugural Franchise Innovation Awards for its new mobile app.
The app was created to drive transparent communication between stores and customers and features the ability for technicians to ‘check-in’ to pool service appointments and ping clients while their services are happening. After each service, the technician shares progress of the project by taking a picture of the customer’s pool and uploading it to the app.
Clients can also test their own water at home using the program, which analyzes the sample and tells the user what chemicals are needed.
The app also generates weekly, monthly, and/or quarterly reminders for general maintenance—like brushing and skimming, vacuuming or cleaning the pool filter —and full water testing. Customers can text a store from the app if they have an immediate issue, and also have the option to call or send an e-mail.
“With technology continuing to rapidly evolve the consumer experience, we have always remained committed to investing in innovation and ensuring that our franchisees have all of the tools they need to succeed in today’s digital age,” said the brand’s vice-president Troy Lindbeck. “Our team worked tirelessly to build an app that would improve customer experience and help operators drive sales, and we’re proud to have our efforts recognized with this award.”
The company owns more than 250 locations across the southeastern U.S. and Texas.