Starting Jan. 1, 2018, Swimways, which is based in Virginia Beach, Va., and has distribution in more than 20,000 storefronts, will become the exclusive distributor in Canada, the U.S., Mexico, and Italy for Tucker Toys’ Phlat Ball, Zoingo Boingo Pogo, Disc Jock-e, and Kite-A-Pult products.
“We are thrilled to partner with such a fun and like-minded company such as Tucker Toys,” said David Arias, Swimways’ president. “This partnership fits well for us as we extend the breadth of our lineup of recreational toys. With more than 50 years behind us in pool and outdoor fun, Tucker Toys is the perfect addition.”
“We couldn’t think of a better company to work with on the distribution of these products,” said Mark Nathan, Tucker Toys’ president and CEO. “Swimways is a longstanding name in the outdoor toy category. We are confident this partnership will successfully grow our brands into new and expanded areas of distribution.”