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Fluidra appoints industry veteran to further marketing operations

Fluidra, a pool and spa equipment manufacturer serving Canada and the U.S., has appointed Jon Viner as executive vice-president of its commercial, spa, and specialty division. Photo courtesy Fluidra

Fluidra, a pool and spa equipment manufacturer serving Canada and the U.S., has appointed Jon Viner as executive vice-president of its commercial, spa, and specialty division.

In this role, Viner will drive the development and execution of the company’s market strategy, oversee the launch of new products, and reinvigorate and foster strong relationships with dealers, distribution partners, and manufacturers.

Viner joins Fluidra with more than 20 years of experience in managing strategy and operations in the chemical industry. Most recently, he held the position of president of BioLab Inc., where he oversaw the organization’s global business development and performance.

“We’re excited to welcome Jon to the Fluidra team, as he is very familiar with the pool and spa industry and understands the various channels and market strategies which will directly translate to our future success,” says Troy Franzen, president of Fluidra North America. “His knowledge of our customer base will be invaluable in establishing his quick integration into the business to deliver an outstanding customer experience while bringing improved solutions that ensure, on a daily basis, we accomplish our mission of ‘providing the perfect pool and wellness experience sustainably.”

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