When a backyard includes a swimming pool, it is typically the focal point. However, what happens when the pool is a ‘plain Jane’ feature in the backyard? What should a homeowner do to spice up their outdoor living space and how can pool professionals help? One way to achieve this is by…
Since acquiring Central Spa & Pool Supply, a spa and pool parts and accessories business located in Midland, Ont., last year, Rob Pagliaro, 43, is not only determined to uphold the company’s trusted service reputation—which was established by the original founders Peter and Lynda Wolfhard—but also to look for new opportunities to continue the company’s growth.
As the pool and spa/hot tub industry goes through what everyone hopes will be a short winter, it is important for business owners—especially those operating pool/spa retail stores—to start the New Year off right by putting together a marketing and advertising plan for the coming year. To do this properly, it is important to start with an advertising budget; once a reasonable monetary amount has been determined, plan all of the events … Continue reading Strategies for marketing and advertising illuminated pool/spa products
Retailers always want to sell more pools, spas, and chemicals, yet one of the most important and ignored profit centres are accessory sales. Pool and spa industry members often scour tradeshow floors and talk to vendors to learn about the latest gadgets currently on the market; however, many pay little attention to offering these accessories, which could potentially make their business the most amount of money.
American Granby Inc., (AGI), a supplier of pool and spa products in Liverpool, NY, recently acquired Wingmaster® Plus Inc., which specializes in the design, manufacture and sale of specialty tools and accessories for servicing pools and spas.
Renovation projects are becoming a larger segment of every pool business. Profit margins on these projects are often higher than those earned in new pool construction. Not everyone is able to track which part of the renovation project makes the most money, but universally, pool builders say today’s accessories are definitely contributing to the bottom line.